2022.07 - How colours of your outfit affect your mood

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The first items of the winter collection of Impress Tervuren Fashionstore are in! From now on, you can start gathering winter clothes. Summer has yet to begin, but it often flies by and before you know it, autumn is just around the corner. Then the sun shows itself less and this directly affects our mood. However, it is no secret that the clothes you put on in the morning - and more specifically their colours - can affect your mood and the mood of others.

Watch a visually appealing video on the trendy colours of the upcoming winter season below:

Psychological research

For example, a 2010 study from the University of New South Wales in Sydney found that light colours mainly induce positive feelings and dark colours mainly induce negative feelings. Another study, from the Vrije Universiteit Amsterdam in 1994, found that individuals within a certain age group largely associate the same colours with the same emotions, but that this varies greatly between age groups. So not everyone experiences colours in the same way.

Symbolism

Colours have always played an important role in just about every culture. They have a strong culture-specific, symbolic meaning, which varies from culture to culture. Yet many colours have largely the same symbolic meaning all over the world. Below is a brief discussion of some bright trend colours for next autumn/winter season. The information comes from colour-meanings.com, a website that analyses the meaning of colours. The site does not base its statements on scientific research, so you may take the info you find there with a grain of salt.

	+	–
BLUE	Trust, loyalty	predictability
RED	Courage, self-confidence	revenge
WHITE	Hope, openness	boring
VIOLET	Creativity, intuition	shyness, arrogance
YELLOW	Happiness, optimism	cheating
GREEN	Harmony, health	jealousy

Conclusion

So next winter season, there are a lot of bright trend colours that you can potentially use to lift your own mood and the mood of others. But everyone is different, so it is up to you and only you to choose an outfit you feel good in with colours that make you happy.

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